Woodward Communications, Inc. Media Planner/Buyer in Des Moines, Iowa

Media Planner/Buyer

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Job Details

Level

Experienced

Job Location

Two Rivers Marketing - Des Moines, IA

Position Type

Full Time

Education Level

4 Year Degree

Description

Two Rivers Marketing is looking for a media planner/buyer to assist with the day-to-day management of assigned paid media accounts. Qualified candidates must have 3+ years of agency or related marketing experience and should be familiar with all facets of paid media (planning, writing rationales, negotiating, billing and reporting).

Experience with all forms of digital marketing experience preferred.Candidates must be detail oriented and highly organized, with the ability to understand client needs and translate those into a paid media strategy. This position will lead in the plan recommendation, presentation to the client, execution of the plan, creating optimizations for the campaign, traffic, billing, reconciliation and reporting for assigned clients. Candidates should have excellent communication skills and the ability to foster long-term relationships with the vendors, as well as agency client teams.

Qualifications

  • Bachelor’s degree in advertising, communication, marketing or related field

  • 3+ years of professional media planning and buying experience

  • Experience with all forms of media: digital media, TV, radio, print, sponsorships

  • Ability to set up campaigns in Google AdWords and Bing, plus functional knowledge of Google Analytics and Keyword Planner (certification preferred)

  • Ability to work in a fast-paced environment with a variety of internal teams

  • Effective time management, as well as strong organizational skills and attention to detail

  • Ability to monitor and adhere to budgets and schedules

  • Strong written and verbal communication skills, both internal and client facing

  • Desire to continuously and actively learn about all forms of paid media types

  • Experience in Microsoft Word, Excel and PowerPoint

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